Responsible for driving brand visibility, engagement, and storytelling through innovative digital strategies. Leveraging my expertise in content creation, social media management, and communication, I craft compelling narratives and develop visually appealing content to captivate target audiences. By blending creativity with strategic thinking, I contribute to elevating brand awareness, enhancing audience engagement, and achieving organizational goals. As an experienced content manager with a strong background in B2C eCommerce, I have successfully managed and optimized eCommerce websites using various CMS platforms. My expertise includes developing content strategies and overseeing merchandising to enhance customer engagement and drive conversions. I bring a balanced blend of project planning, creativity in content creation, and a data-driven approach which consistently results in improved financial performance and a better customer experience.